OverflateXperten, based in Norway, is Ritec International’s official Marketing Partner for that region. They possess 30 years of experience with the ClearShield Eco-System® for the renovation, protection and maintenance of glass. Ordinary glass treated with the System is upgraded to ‘non-stick’, easy-clean ClearShield Eco-Glass® which protects the surface from dirt and other contaminants.
The ClearShield Eco-System® benefits specifiers and contractors as it can save time and help reduce costly delays by protecting the glass surface from stubborn contaminants during the construction phase. And once the building is complete, ClearShield® benefits its occupants (optimised clarity and light transmittance) and maintenance crews (easier cleaning). OverflateXperten wanted to promote the benefits of ClearShield® to specifiers and contractors so the Bygg Reis Deg show was the perfect platform.
Located in Lillestrøm, this international trade show attracts over 40,000 visitors including construction professionals. OverflateXperten recently exhibited at the show and was not disappointed.
On the OverflateXperten stand was the Ritec ‘Mud Dome’ demonstration. Mud is automatically sprayed in an enclosed half treated glass ‘dome’, with the mud effortlessly rolling off the ClearShield-treated half. This clearly shows the ‘non-stick’ action of ClearShield Eco-Glass® surface unlike the untreated half.
OverflateXperten, with the aid of the mud dome demonstration and ‘before and after’ photos, communicated the many benefits of ClearShield Eco-Glass® to visitors. As a result, many companies were interested in specifying ClearShield® for future projects. In addition, glass already contaminated can also benefit as the System’s Renovation process brings glass back to its ‘as-new’ appearance. A high level of interest was shown at this proven and effective service.
For consumers at the show, OverflateXperten was also promoting Do-It-Yourself (DIY) kits for domestic windows and shower glass. These proved to be very popular and consumers will discover, once applied, just how much easier it is to clean those surfaces.
Mr Stein Solli, OverflateXperten’s Company Owner, commented: “This year’s Bygg Reis Deg has been great for OverflateXperten. The target audience, that is, specifiers and contractors, is just perfect for ClearShield and we were able to get across the numerous benefits. We already secured some on-site projects as a result of being at the show, which is a fantastic outcome. In addition, we sold plenty of other Ritec products to end consumers including DIY kits, After-Care products and Limescale Remover, so that was a bonus”.