Just under a week since Glasstec – The world’s largest International Trade Fair for Glass Production, Processing and Products – and Ritec are delighted to report positive feedback, new leads and early business opportunities as a result of their presence at the show. Enjoying a busy four day event, Ritec demonstrated how the new ClearShield Eco-System™ for glass renovation, “non-stick” protection and maintenance gives glass companies the competitive edge by being the first and only technology with performance, added value and profit guaranteed at every step of the glass supply chain. As expected, interest from processors, fabricators, contractors, installers and shower companies was high.
This year’s Glasstec saw the exhibition’s highest ever attendance with over 43,000 visitors in just four days. This interest was mirrored at Ritec’s stand where the added value of the new ClearShield Eco-System™ was demonstrated. This resulted in substantial attention and positive feedback from visitors which far exceeded all predictions.
Visitors were shown how the ClearShield Eco-System™ transforms new or old glass into a higher value product with low-maintenance performance, resulting in diversification leading to higher sales. Furthermore, the ClearShield Eco-System™ helps maintain the original ‘A’ Window Energy Rating (WER), allowing glass to uphold its optical clarity and light transmission over the life of the window. Customers do not have to stock a new type of glass as Ritec’s simple added-value package enables unprotected glass to be upgraded into ClearShield Eco-Glass™ in the factory.
In addition, Ritec continued its search for new marketing partners across the globe. Ritec’s flexible marketing partner programme enables its clients to jump-start sales, and provides detailed training ensuring partners meet their customers’ needs in the protection, maintenance and renovation of hard surfaces.
Stephen Byers, Managing Director of Ritec International comments:
“Glasstec has proved a great success for Ritec with a fantastic reception to the new ClearShield Eco-System. We are delighted to have been a part of something so prominent to the glass industry and to have the opportunity to meet so many prospective customers and potential marketing partners. If you were unable to come along to the show but are interested in what we showcased, please contact us and we’ll be delighted to discuss it with you.”